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February 3, 2017
For Release: Immediately
Central Hudson Employees Observe Heart Association's Wear Red Day

Employees of Central Hudson Gas & Electric Corp. are wearing red today in support of the American Heart Association's National Wear Red Day, a campaign to raise awareness and funds for the prevention of heart disease and stroke. As the six-time sponsor of the Dutchess-Ulster BetterU Makeover Challenge, the energy company is encouraging its employees and customers to follow a healthy lifestyle for a healthier heart.

"Our mission is to educate one another about heart health so that we can make the right choices when it comes to healthy eating and exercise in order to reduce our risk of heart disease," said Erica Tyler, Director of Energy Management Systems at Central Hudson and chair of the energy company's National Wear Red Day observance. Tyler and fellow employee Energy Resources Analyst Valerie Delmar together participated in the 2016-2017 BetterU Challenge, a 12-week program offered to 13 participating women, held each year to provide nutritional coaching, guided exercise, mentorship and more to improve their health and inspire others.

"Cardiovascular disease remains the leading cause of death in the United States, and heart disease and stroke cause one in three deaths among women each year," said Denise D. VanBuren, Vice President of Public Relations at Central Hudson. "The goal of this campaign is to educate and raise funds to improve awareness and treatment, as most cardiac and stroke events can be prevented with healthier lifestyles."

The observance also marks the start of American Heart Month, and in recognition Central Hudson is illuminating its Poughkeepsie headquarters building in red light through February. "In addition, our employees are assembling a team to raise funds and participate in the Dutchess-Ulster American Heart Association annual Heart Walk," said VanBuren. Walks will take place at Marist College in Poughkeepsie on March 25, and the State University of New York at New Paltz on April 2.

For more information on heart disease and prevention, the annual Heart Walk and the BetterU Challenge, go to http://HudsonValleyNY.Heart.org.

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Above and left: Central Hudson employees wore red on February 3, in recognition of the American Heart Association's National Wear Red Day, a campaign to raise awareness and funds for the prevention of heart disease and stroke. Central Hudson is encouraging its employees and customers to follow a healthy lifestyle for a healthier heart.



Above left: In recognition of American Heart Month, Central Hudson is illuminating its Poughkeepsie headquarters building in red light through February. 
Below left: Central Hudson employees Valerie Delmar, left, and Erica Tyler, right, participated the 2016-2017 BetterU Challenge, a 12-week program offered to 13 participating women, held each year to provide nutritional coaching, guided exercise, mentorship and more to improve their health and inspire others. Tyler also serves as chair of Central Hudson’s National Wear Red Day observance campaign to raise awareness and funds for the prevention of heart disease and stroke.